Yazar "DUMAN ALPTEKİN, Hazal" için Web of Science ve Scopus Atıf Dizinlerindeki Yayınlar listeleme
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Neurometric and biometric measurement of the effectiveness of covid-19-related public service announcements
DUMAN ALPTEKİN, Hazal; KÜÇÜN TOMRİS, Nihan; KURT, Merve; ÖZKARA, Behçet Yalın (International Review on Public and Nonprofit Marketing, 2024-01-23)This research aims to examine the effects of public service advertisements on individuals in Turkey in order to ensure vaccine acceptance during the pandemic. For the relevant objective, a mixed methodology was utilized. ... -
Organizational Neuroscience: A Bibliometric Analysis and Systematic Literature Review
KÜÇÜN TOMRİS, Nihan; DUMAN ALPTEKİN, Hazal (Istanbul Business Research, 2023-11-28)The main objective of this paper is to examine the current state of the literature on organizational neuroscience. This study provides the most comprehensive overview of the development of organizational neuroscience which ...
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